Privacy Policy | 空(KUU)

Privacy Policy

KUU (“we,” “us,” or “our”) operates the KUU website at https://www.kuu-japan.com (the “Website”).

KUU provides professional guiding services in Japan primarily to travel agencies, tour operators, and other business partners.

This Privacy Policy explains how we collect, receive, use, store, and protect personal information in connection with our Website and our guiding services.

Information We Collect and Receive

We may collect personal information that you voluntarily provide to us when you contact us, communicate with us, or use our Website.

Depending on the nature of the communication or business relationship, this information may include:

Name
Company or organization name
Email address
Telephone number
Business or mailing address
Information related to business inquiries or requests

In connection with our guiding services, we may also receive personal information about tour participants from travel agencies, tour operators, or other business partners who arrange or coordinate services with KUU.

Depending on the requirements of a particular tour, this information may include:

Participant’s name
Age or date of birth
Emergency contact information
Relevant medical or health information
Allergies or dietary restrictions
Information about relevant physical conditions or limitations
Other information reasonably necessary for the safe planning and provision of guiding services

We may also automatically collect certain information when you visit our Website, including your IP address, browser type, device information, pages visited, date and time of your visit, and other usage information.

How We Use Personal Information

We may use personal information for the following purposes:

Business and Communication

To respond to inquiries and requests
To communicate with travel agencies, tour operators, clients, and other business partners
To manage business relationships and contractual arrangements
To coordinate guiding assignments, schedules, meeting arrangements, and related services

Provision and Safety of Guiding Services

To provide guiding services to tour participants
To understand participants’ relevant experience, abilities, limitations, or requirements
To plan and conduct tours safely and appropriately
To take reasonable precautions in relation to medical conditions, allergies, dietary restrictions, or other relevant safety information
To respond appropriately to accidents, emergencies, or other safety-related situations
To contact an emergency contact or relevant party when reasonably necessary

Website and Legal Purposes

To operate and maintain our Website
To understand how visitors use our Website
To improve our Website and services
To maintain the security of our Website and business operations
To comply with applicable laws and legal obligations

We will use personal information only for the purposes described above, or for other purposes permitted or required by applicable law.

Information Received from Travel Agencies and Tour Operators

When a travel agency, tour operator, or other business partner arranges guiding services with KUU, they may provide us with personal information about the participants of the relevant tour.

Such information is provided to KUU for the purpose of arranging and safely providing the requested guiding services.

We expect the relevant travel agency, tour operator, or business partner to have an appropriate legal basis for providing such information to KUU and, where required, to have provided appropriate notice to or obtained appropriate consent from the relevant individual.

KUU will handle the information received from such business partners only to the extent reasonably necessary for the purposes described in this Privacy Policy and the relevant business arrangement.

Sensitive and Health-Related Information

Some information provided in connection with guiding services, such as medical conditions, allergies, or physical limitations, may be particularly sensitive.

We will handle such information with appropriate care and use it only to the extent reasonably necessary for purposes such as:

Planning and conducting the relevant activity safely
Taking reasonable precautions during the tour
Responding to medical or safety-related situations
Providing appropriate information to emergency personnel when necessary
Fulfilling our contractual or legal obligations

We do not use health-related or other sensitive information for advertising or unrelated marketing purposes.

Sharing of Personal Information

We do not sell or rent personal information.

We may disclose or share personal information when reasonably necessary for the purposes described in this Privacy Policy, including:

With travel agencies, tour operators, or other business partners involved in arranging or coordinating the relevant guiding services
With service providers who assist us in operating our business or Website
With emergency services, medical professionals, or other relevant persons when reasonably necessary to protect a participant’s health or safety
When required by law, legal process, or governmental authority
When necessary to protect our rights, safety, or property
With the individual’s consent, where required

We will limit such sharing to information reasonably necessary for the relevant purpose.

Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC, to understand how visitors use our Website and to improve its content and functionality.

Google Analytics may collect information such as IP address, device and browser information, pages visited, and information about interactions with our Website. Google Analytics uses cookies and similar technologies to collect and analyze this information.

The information collected through Google Analytics is used primarily for statistical and analytical purposes to help us understand Website usage.

Google may process information collected through Google Analytics in accordance with its own privacy policies and terms.

Our Website may use cookies and similar technologies, including those used by Google Analytics.

Cookies are small files stored on your device that help websites recognize your browser and understand how the Website is used.

You can configure your browser to refuse or delete cookies. However, some features of the Website may not function properly if cookies are disabled.

Instagram and Third-Party Links

Our Website may contain links to our Instagram account and other third-party websites or services.

If you follow a link to Instagram or another third-party website, your use of that website is subject to the privacy policy and terms of that third party.

We are not responsible for the privacy practices, content, or security of third-party websites or services.

Retention of Personal Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:

Providing and coordinating guiding services
Maintaining business and contractual relationships
Handling safety and emergency matters
Keeping appropriate business records
Resolving disputes
Complying with applicable legal obligations

When personal information is no longer necessary, we will take reasonable steps to delete or otherwise appropriately dispose of it.

Security

We take reasonable measures to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

We also take reasonable measures to protect personal information received from travel agencies, tour operators, and other business partners.

However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

International Data Transfers

Because KUU may work with travel agencies, tour operators, and other business partners located outside Japan, personal information may be transferred to or accessed from countries outside Japan.

Where required by applicable law, we will take appropriate measures in relation to such transfers.

Children’s Privacy

Our Website is primarily intended for business and professional purposes.

However, some participants in tours arranged by our business partners may be minors.

Where we receive personal information about a minor from a travel agency, tour operator, or other business partner, we will handle that information only to the extent reasonably necessary to provide the relevant guiding services and ensure the participant’s safety.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page and will become effective when posted.

We encourage you to review this Privacy Policy periodically.

If you have any questions about this Privacy Policy or how KUU handles personal information, please contact us through the contact information provided on our Website.

Last updated: August 11, 2026

Ride. Walk. Explore Nagano.